{"id":953,"date":"2021-03-19T05:45:51","date_gmt":"2021-03-19T05:45:51","guid":{"rendered":"https:\/\/lieshiaong-sintzel.com\/?page_id=953"},"modified":"2026-09-24T22:36:23","modified_gmt":"2026-09-24T22:36:23","slug":"resume","status":"publish","type":"page","link":"https:\/\/lieshiaong-sintzel.com\/?page_id=953","title":{"rendered":"Resume"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>PROFESSIONAL PROFILE<\/strong><br><br>Experienced writer and producer with a successful background in TV news and tech. Effective project manager with proven track record of delivering results, excellent team collaboration, and successfully managing customer relationships. Former Seattle Chapter President of the Asian American Journalists Association (AAJA) and past member of the Department of Communication Alumni Board at the University of Washington.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>AREAS OF EXPERTISE<\/strong><br><br>\u2022  Producing original content<br>\u2022  Project and campaign management<br>\u2022  Content strategist, writer, and editor<br>\u2022  In-depth entertainment and sports industry knowledge<br>\u2022  Social media with SEO experience<br>\u2022  Internal\/external partner relationships<br>\u2022  Customer-centric, data-driven merchandising<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>PROFESSIONAL EXPERIENCE<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sr. Creative Development Manager, Brand Narratives<\/strong><br>\u2022 Research and interview prep<br>\u2022 Write questions and radio scripts<br>\u2022 Notable projects: SMRA First Responders, SMRA Network &amp; Value, Friday Night 5G Lights, MLB ABS partnership, and USGA.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Manager, Creative Direction (copy), T Studios Web (TSW), T-Mobile | Bellevue, WA | 2022 &#8211; Present<\/strong><br>Created engaging, customer-focused media experiences for mobile and web<br>\u2022  Managed: Guide and support associate, mid-level, and senior-level writers<br>\u2022  Edited: Provide feedback on a variety of projects, ensuring messaging aligns with brand standards<br>\u2022  Partner Relationships: Work with key stakeholders to oversee entire project lifecycle<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Manager Customer Advocacy, Automation Anywhere | San Jose, CA | 2019 \u2013 2022<\/strong><br>Demonstrated the power of intelligent automation one success story at a time<br>\u2022  Journalism: Interviewed customers and partners for case studies<br>\u2022  Writing: Created assets such as eBooks, sales plays, brochures, and factsheets<br>\u2022  Editing: Reviewed content for accuracy and consistent company messaging and voice<br>\u2022  Blogs: Managed writers, plan editorial calendar, and research topics<br>\u2022  Social Media: Promoted engaging written and video content on LinkedIn and Twitter<br>\u2022  Content Creation: Curated stories, write and design layout for quarterly newsletter<br>\u2022  Partner Management: Oversaw timelines to ensure project deadlines are met<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Microsoft Movies &amp; TV Category Manager, Microsoft Store | Redmond, WA | 2016-2018<\/strong><br>Delivered exciting customer content to millions of users in 21 worldwide markets, driving revenue, increasing engagement, while meeting business KPIs<br>\u2022  Worldwide Merchandising: Delivered engaging customer experiences and exceeded revenue goals<br>\u2022  Partner Management: Conduit between Microsoft Movies &amp; TV Business Team and Managed Services vendor team to implement content-strategy best practices and drive PUUs<br>\u2022  Influence: Partnered with Xbox Programming, Product Store Marketing, and Social Media teams to ensure high-visibility and revenue-yielding placements for priority titles in high-profile campaigns<br>\u2022  Campaign Management: Managed Microsoft Movies &amp; TV content for top seasonal promotion including Holiday, Anime Month Sale, Sales &amp; Specials, for Microsoft Store and Xbox<br>\u2022  Awards: 2016 Virtual Hackathon individual winner and 2016 Hackathon team winner in Movies &amp; TV category<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Video Producer, MSN Video | Vancouver, BC | 2014-2016<\/strong>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<br>Programmed videos for Top 50 worldwide website attracting millions of daily users<br>\u2022  Content Strategy: Programmed videos for the MSN homepage to increase engagement<br>\u2022  Channel Partnership: Supported Sports, Lifestyle, Food &amp; Drink, Travel, and Health &amp; Fitness teams by providing relevant video programming<br>\u2022  Social Media: Managed MSN Video\u2019s Facebook and Twitter accounts, driving up views and shares with compelling video content<br>\u2022  Campaign Management: Planned and programmed Super Bowl commercials special events page, increasing streams +36% YoY<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Producer, Xbox | Redmond, WA | 2013-2014<\/strong><br>Published quality content daily on Xbox One and Xbox 360 in multiple markets to reach 39M+ Xbox users worldwide<br>\u2022  Content Strategy: Produced audience-engaging TV and movies content to exceed revenue goals<br>\u2022  Campaign Management: Coordinated promotions with marketing team to deliver business priorities and goals, while ensuring best customer experiences<br>\u2022  Creative: Managed assets and collaborated with Design team to create engaging graphics<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Producer, MSN TV, Movies and Music | Bellevue, WA | 2010-2013<\/strong><br>Edited, created, and delivered daily content for millions of MSN daily users while expanding social media presence<br>\u2022  Content Strategy: Edited and produced blogs, stories, and photo galleries to engage users<br>\u2022  SEO: Integrated best keyword\/search practices to increase discovery of MSN TV and MSN Movies content<br>\u2022  Leadership: Managed writers for &#8220;Mom and Pop Culture&#8221; and &#8220;Parallel Universe&#8221; sections of MSN averaging 1 million-page views per month<br>\u2022  Journalism: Interviewed celebrities and wrote original content for MSN Entertainment<br>\u2022  Social Media: Grew Twitter presence for MSN TV and MSN Movies by increasing daily tweets, resulting in more followers<br>\u2022  Facebook Launch: Launched MSN TV\u2019s Facebook page, quickly growing likes from zero to 40K<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>News Producer, KIRO-7 Eyewitness News | Seattle, WA | 2007-2009<\/strong><br>Produced 3 \u00bd hour weekday morning news show for the CBS-network affiliate<br>\u2022  Viewership Strategy: Instrumental in turning the last place 4:30 a.m. and 5:00 a.m. newscasts into #1 morning shows in the greater Seattle area<br>\u2022  Smart Decision-Making: Made quick choices to ensure KIRO-7 aired breaking news first<br>\u2022  Content Strategy: Chose news content, found new stories overnight, and planned story placement to drive up viewership<br>\u2022  Research: Fact-checked writers and reporter stories, ensuring quality news content<br>\u2022  Producer: Crafted creative and compelling teasers to keep viewers watching<br>\u2022  Social Media: Promoted content via Facebook and Twitter to drive engagement<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>News Producer, KHQ-6 News | Spokane, WA | 2005-2007<\/strong><br>Produced 3 \u00bd hour weekday morning and 3 hour weekend morning show for the NBC affiliate<br>\u2022  Viewership Strategy: Helped maintain 4:30 a.m. to 7:00 a.m. newscast as the dominant #1 news show in the market<br>\u2022  Journalism: Responsible for selecting and writing stories for morning news broadcasts to engage and retain viewers<br>\u2022  Content Strategy: Produced breaking news updates and updated station\u2019s website<br>\u2022  Producer: Booked guests and field produced for special segments and shows<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Freelance Producer\/Booker, Good Morning America | New York, NY | 2005<\/strong><br>Assisted with coverage of a breaking news story in Idaho for the nationally syndicated morning news show<br>\u2022  Journalism: Booked and interviewed guests<br>\u2022  Producer: Field produced stories for daily show.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Reporter\/Photographer<\/strong>,\u00a0<strong>The Daily, University of Washington<\/strong> <strong>| Seattle, WA | 2003-2004<\/strong><br>Wrote articles and photographed concerts and events for weekly arts and entertainment section, &#8220;Intermission&#8221;<br>\u2022  Journalism: Pitched, booked, and interviewed celebrities and artists<br>\u2022  Field Producer: Covered movie junkets and red carpet events in Hollywood for movies such as &#8220;Kill Bill, Vol. 2,&#8221; &#8220;Mean Girls,&#8221; and &#8220;School of Rock&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Intern<\/strong>,\u00a0<strong>EXTRA<\/strong> <strong>| Burbank, CA | 2003-2004<\/strong><br>Assisted producers and reporters with production of daily nationally-syndicated entertainment news show<br>\u2022  Journalism\/Video: Logged b-roll and researched information for stories<br>\u2022  Field Producer: Assisted field producers with celebrity interviews and stand-ups at movie premieres and red-carpet events<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Public Relations Intern, Warner Bros. Records | Burbank, CA | 2003<\/strong><br>Supported PR\/Marketing team with daily office tasks<br>\u2022  Media Relations: Maintained contacts database<br>\u2022  Research: Monitored press coverage for artists at each tour city stop<br>\u2022  Writing: Helped write and edit press releases<br>\u2022  Project Management\/Event coordination: Helped organize itineraries and assist with on-site events<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Intern,\u00a0FOX Sports Net Northwest | Bellevue, WA | 2003<\/strong><br>Worked with producers and on-air talent to build daily regional newscast<br>\u2022  Video: Gathered clips, logged b-roll, and monitored live feeds<br>\u2022  Field Producer: Interviewed MLB players, college athletes, and coaches post-games<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Communications Intern,\u00a0Seattle Department of Transportation | Seattle, WA | 2001-2003<\/strong><br>Oversaw the end-to-end production of monthly employee newsletter, &#8220;The Roadrunner&#8221;<br>\u2022  Journalism: Interviewed employees, wrote articles and photographed events<br>\u2022  Design: Used Adobe Photoshop, Illustrator, and Pagemaker to complete newsletter layout<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Writer\/Photographer,\u00a0<em>The Herald<\/em> | Everett, WA | 1998-2000<\/strong><br>Regular contributor to teen section, &#8220;The Edge&#8221;<br>\u2022  Journalism: Pursued interviews, wrote about and photographed arts and entertainment events<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Writer\/Photographer,\u00a0<em>The Seattle Times<\/em> | Seattle, WA | 1999-2000<\/strong><br>Contributor to teen newspaper, &#8220;Mirror&#8221;<br>\u2022  Journalism: Pitched engaging story ideas and wrote arts and entertainment stories<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>EDUCATION<\/strong><br>University of Washington, Seattle, WA<br>\u2022  BA in Journalism<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>LANGUAGES<\/strong><br>Fluent in Indonesian and proficient in American Sign Language<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PROFESSIONAL PROFILE Experienced writer and producer with a successful background in TV news and tech. Effective project manager with proven track record of delivering results, excellent team collaboration, and successfully managing customer relationships. Former Seattle Chapter President of the Asian American Journalists Association (AAJA) and past member of the Department of Communication Alumni Board at [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-953","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/lieshiaong-sintzel.com\/index.php?rest_route=\/wp\/v2\/pages\/953","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lieshiaong-sintzel.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lieshiaong-sintzel.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lieshiaong-sintzel.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lieshiaong-sintzel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=953"}],"version-history":[{"count":26,"href":"https:\/\/lieshiaong-sintzel.com\/index.php?rest_route=\/wp\/v2\/pages\/953\/revisions"}],"predecessor-version":[{"id":1101,"href":"https:\/\/lieshiaong-sintzel.com\/index.php?rest_route=\/wp\/v2\/pages\/953\/revisions\/1101"}],"wp:attachment":[{"href":"https:\/\/lieshiaong-sintzel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=953"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}